/* ==================================================================
   Higher Agency — v2 stylesheet
   Editorial front-page meets operator console.
   ================================================================== */

/* Self-hosted variable fonts — no third-party font CDN (perf + GDPR).
   font-display: swap so text paints in fallback while woff2 loads. */
@font-face {
  font-family: 'Fraunces';
  font-style: italic;
  font-weight: 100 900;
  font-display: swap;
  src: url('/fonts/fraunces-italic.woff2') format('woff2-variations'),
       url('/fonts/fraunces-italic.woff2') format('woff2');
}
@font-face {
  font-family: 'Fraunces';
  font-style: normal;
  font-weight: 100 900;
  font-display: swap;
  src: url('/fonts/fraunces.woff2') format('woff2-variations'),
       url('/fonts/fraunces.woff2') format('woff2');
}
@font-face {
  font-family: 'Inter';
  font-style: italic;
  font-weight: 100 900;
  font-display: swap;
  src: url('/fonts/inter-italic.woff2') format('woff2-variations'),
       url('/fonts/inter-italic.woff2') format('woff2');
}
@font-face {
  font-family: 'Inter';
  font-style: normal;
  font-weight: 100 900;
  font-display: swap;
  src: url('/fonts/inter.woff2') format('woff2-variations'),
       url('/fonts/inter.woff2') format('woff2');
}
@font-face {
  font-family: 'JetBrains Mono';
  font-style: normal;
  font-weight: 100 900;
  font-display: swap;
  src: url('/fonts/jetbrains-mono.woff2') format('woff2-variations'),
       url('/fonts/jetbrains-mono.woff2') format('woff2');
}

:root {
  /* Tweakable (overridden by JS at runtime) */
  --accent-h: 18;
  --accent-s: 100%;
  --accent-l: 60%;
  --grain-opacity: 0.055;
  --density: 1;

  --accent:      hsl(var(--accent-h) var(--accent-s) var(--accent-l));
  --accent-2:    hsl(calc(var(--accent-h) - 6) 82% 52%);
  --accent-soft: hsl(var(--accent-h) var(--accent-s) 60% / 0.14);
  --accent-line: hsl(var(--accent-h) var(--accent-s) 60% / 0.38);

  --paper:       #FAF8F4;
  --paper-2:     #F2EEE6;
  --paper-3:     #EAE4D6;
  --ink:         #0B0F14;
  --ink-2:       #1B232E;
  --ink-body:    #1F2530;
  --ink-soft:    #3B4452;
  --muted:       #6B7280;
  --muted-2:     #98A1AE;
  --line:        #E3DDCE;
  --line-2:      #D6CEBD;
  --line-dark:   rgba(251,248,241,0.10);
  --line-dark-2: rgba(251,248,241,0.18);

  --blue-ink:    #0E1C33;   /* supporting deep blue */
  --gold:        #C9A86A;

  --w-100: rgba(251, 248, 241, 1);
  --w-85:  rgba(251, 248, 241, 0.88);
  --w-70:  rgba(251, 248, 241, 0.70);
  --w-50:  rgba(251, 248, 241, 0.50);
  --w-30:  rgba(251, 248, 241, 0.30);

  --radius:      14px;
  --radius-sm:   8px;

  --serif:       "Fraunces", "Times New Roman", Georgia, serif;
  --sans:        "Inter", system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;
  --mono:        "JetBrains Mono", ui-monospace, SFMono-Regular, Menlo, monospace;

  --container:   1280px;
  --container-wide: 1440px;
  --gutter:      clamp(20px, 3.6vw, 56px);

  --sect-y: calc(clamp(56px, 7vw, 112px) * var(--density));
}

* { box-sizing: border-box; }

/* Skip link — off-screen until keyboard focus. */
.skip {
  position: absolute;
  left: -9999px;
  top: 0;
  z-index: 100;
  background: var(--ink);
  color: var(--w-100);
  padding: 10px 16px;
  border-radius: 0 0 var(--radius-sm) 0;
  text-decoration: none;
}
.skip:focus { left: 0; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
body {
  margin: 0;
  font-family: var(--sans);
  background: var(--paper);
  color: var(--ink);
  font-size: 17px;
  line-height: 1.55;
  font-feature-settings: "ss01","cv11","kern","liga","calt";
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  text-rendering: optimizeLegibility;
}

img, svg { display: block; max-width: 100%; }
a { color: inherit; }

::selection { background: var(--accent-soft); color: var(--ink); }

:focus { outline: none; }
:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; border-radius: 4px; }

/* Global paper grain — ties every section to a single surface. */
body::before {
  content: "";
  position: fixed; inset: 0;
  pointer-events: none;
  z-index: 1;
  opacity: var(--grain-opacity);
  background-image: radial-gradient(rgba(11,15,20,0.9) 1px, transparent 1.4px);
  background-size: 3px 3px;
  mix-blend-mode: multiply;
}

/* ----------------- LAYOUT ----------------- */
.container {
  width: 100%;
  max-width: var(--container);
  margin: 0 auto;
  padding-left: var(--gutter);
  padding-right: var(--gutter);
  position: relative;
}
.container--wide { max-width: var(--container-wide); }

/* Editorial masthead rule that separates sections */
.rule {
  border: 0;
  border-top: 1px solid var(--line);
  margin: 0;
}

/* ----------------- MASTHEAD (datelined bar above nav) ----------------- */
.masthead {
  background: var(--paper);
  border-bottom: 1px solid var(--line);
  position: relative;
  z-index: 40;
}
.masthead__row {
  display: flex; align-items: center; justify-content: space-between;
  gap: 24px;
  padding: 8px 0;
  font: 500 11.5px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
}
.masthead__l, .masthead__c, .masthead__r {
  display: flex; align-items: center; gap: 14px;
  flex: 1;
}
.masthead__c { justify-content: center; }
.masthead__r { justify-content: flex-end; }
.masthead em {
  font-style: normal;
  color: var(--ink);
  font-weight: 600;
}
.masthead .dot {
  width: 6px; height: 6px; border-radius: 50%;
  background: #2BCB6E;
  box-shadow: 0 0 0 3px rgba(43,203,110,.18);
  animation: pulse 2.4s infinite ease-in-out;
}
@keyframes pulse {
  0%,100% { box-shadow: 0 0 0 3px rgba(43,203,110,.16); }
  50%     { box-shadow: 0 0 0 6px rgba(43,203,110,.00); }
}
@media (max-width: 720px) {
  .masthead__c { display: none; }
}

/* ----------------- NAV ----------------- */
.nav {
  position: sticky; top: 0; z-index: 50;
  background: rgba(250,248,244, 0.84);
  backdrop-filter: saturate(140%) blur(14px);
  -webkit-backdrop-filter: saturate(140%) blur(14px);
  border-bottom: 1px solid transparent;
  transition: border-color .25s ease, background .25s ease;
}
.nav.is-scrolled {
  border-bottom-color: var(--line);
  background: rgba(250,248,244, 0.96);
}
.nav__row {
  display: flex; align-items: center; justify-content: space-between;
  padding: 14px 0;
  gap: 24px;
}
.brand {
  display: inline-flex; align-items: center;
  text-decoration: none; color: var(--ink);
  line-height: 0;
}
.brand__wordmark { display: block; width: auto; height: 56px; color: currentColor; transition: transform .2s ease; }
.brand:hover .brand__wordmark { transform: translateY(-1px); }
@media (max-width: 560px) { .brand__wordmark { height: 44px; } }

.nav__links {
  display: flex; align-items: center; gap: 28px;
  font: 500 14px/1 var(--sans);
}
.nav__links a {
  position: relative;
  text-decoration: none;
  color: var(--ink-body);
  letter-spacing: -0.005em;
  transition: color .15s ease;
}
.nav__links a:not(.btn)::after {
  content: "";
  position: absolute; left: 0; right: 0; bottom: -6px;
  height: 1px;
  background: var(--accent);
  transform: scaleX(0);
  transform-origin: 0 50%;
  transition: transform .3s cubic-bezier(.2,.7,.2,1);
}
.nav__links a:not(.btn):hover { color: var(--ink); }
.nav__links a:not(.btn):hover::after { transform: scaleX(1); }
.nav__links a.btn { color: var(--ink); }
@media (max-width: 820px) {
  .nav__links a:not(.btn) { display: none; }
  .nav__links { gap: 0; }
}
@media (max-width: 540px) {
  .nav__row { gap: 12px; }
  /* Keep the contact CTA reachable on phones — text links collapse, the button stays. */
  .nav__links .btn { padding: 11px 14px; font-size: 14px; }
}

/* ----------------- BUTTONS ----------------- */
.btn {
  display: inline-flex; align-items: center; gap: 8px;
  font: 500 15px/1 var(--sans);
  letter-spacing: -0.005em;
  padding: 14px 20px;
  border-radius: 999px;
  text-decoration: none;
  border: 1px solid transparent;
  cursor: pointer;
  transition: transform .12s ease, background .15s ease, color .15s ease, border-color .15s ease, box-shadow .15s ease;
  white-space: nowrap;
}
.btn:active { transform: translateY(1px); }
.btn--sm { padding: 10px 14px; font-size: 13.5px; }
.btn--full { width: 100%; justify-content: center; padding: 16px 20px; }
.btn--primary {
  background: var(--accent);
  color: #0B0F14;
  box-shadow: 0 6px 22px -10px hsl(var(--accent-h) var(--accent-s) 50% / 0.55),
              inset 0 0 0 1px rgba(0,0,0,.06);
}
.btn--primary:hover { background: var(--accent-2); color: #fff; }
.btn--ghost { background: transparent; color: var(--ink); border-color: rgba(17,21,27,.18); }
.btn--ghost:hover { border-color: var(--ink); }
.btn--invert { background: var(--w-100); color: var(--ink); }
.btn--invert:hover { background: #fff; }

/* Editorial link */
a.link {
  color: var(--accent);
  text-decoration: underline;
  text-decoration-color: var(--accent-line);
  text-decoration-thickness: 1px;
  text-underline-offset: 0.22em;
  transition: color .15s ease, text-decoration-color .15s ease;
}
a.link:hover { color: var(--accent-2); text-decoration-color: var(--accent); }
a.link--invert { color: var(--accent); }

/* ----------------- HERO ----------------- */
.hero {
  position: relative;
  background: var(--paper);
  padding: clamp(28px, 4vw, 56px) 0 clamp(40px, 5vw, 72px);
  overflow: hidden;
  isolation: isolate;
}

/* Split the hero: editorial headline column + operator console */
.hero__grid {
  display: grid;
  grid-template-columns: minmax(0, 1.08fr) minmax(440px, 0.92fr);
  gap: clamp(28px, 4vw, 64px);
  align-items: stretch;
  position: relative;
}
@media (max-width: 960px) { .hero__grid { grid-template-columns: 1fr; } }

.hero__lede-col { min-width: 0; }

.hero__kicker {
  display: inline-flex; align-items: center; gap: 10px;
  font: 500 12px/1 var(--mono);
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--ink);
  padding: 8px 12px;
  border: 1px solid var(--ink);
  border-radius: 4px;
  margin-bottom: 28px;
}
.hero__kicker .dot {
  width: 7px; height: 7px; border-radius: 50%;
  background: var(--accent);
  box-shadow: 0 0 0 3px hsl(var(--accent-h) var(--accent-s) 60% / 0.22);
}

.hero__h {
  font-family: var(--serif);
  font-weight: 320;
  font-size: clamp(56px, 6.2vw, 108px);
  line-height: 0.94;
  letter-spacing: -0.035em;
  margin: 0 0 28px;
  color: var(--ink);
  font-optical-sizing: auto;
  text-wrap: balance;
}
.hero__h em {
  font-style: italic;
  font-weight: 320;
  color: var(--accent);
  letter-spacing: -0.045em;
}
.hero__h .amp {
  font-style: italic;
  color: var(--accent);
  font-weight: 320;
  letter-spacing: -0.05em;
  padding: 0 0.02em;
}

.hero__lede {
  max-width: 48ch;
  font-size: clamp(17px, 1.25vw, 20px);
  line-height: 1.5;
  color: var(--ink-body);
  margin: 0 0 32px;
}

.hero__cta {
  display: flex; flex-wrap: wrap; gap: 12px;
  margin-bottom: clamp(32px, 4vw, 56px);
}

/* Hero footer: editorial dateline + stats laid out like a byline block */
.hero__foot {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(16px, 2vw, 32px);
  padding-top: clamp(20px, 2.4vw, 28px);
  border-top: 1px solid var(--line);
}
.hero__foot-item .k {
  font: 500 11px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 10px;
}
.hero__foot-item .v {
  font-family: var(--serif);
  font-weight: 380;
  font-size: clamp(28px, 3.2vw, 42px);
  line-height: 1;
  letter-spacing: -0.035em;
  color: var(--ink);
  font-variant-numeric: lining-nums tabular-nums;
}
.hero__foot-item .v span { color: var(--accent); }
.hero__foot-item .s {
  margin-top: 8px;
  font-size: 13px;
  color: var(--muted);
  max-width: 28ch;
}

/* --- Operator console (Alexandria live snippet in the hero aside) --- */
.console {
  background: rgba(11,15,20,0.92);
  color: var(--w-60);
  border: 1px solid rgba(251,248,241,0.08);
  border-radius: var(--radius);
  padding: 18px 20px 20px;
  display: flex; flex-direction: column; gap: 14px;
  position: relative;
  overflow: hidden;
  font: 500 12.5px/1.5 var(--mono);
  align-self: stretch;
  min-height: 480px;
  max-height: none;
  box-shadow: 0 18px 42px -34px rgba(11,15,20,0.50);
}
.console::before {
  content: "";
  position: absolute; inset: 0;
  background-image: radial-gradient(rgba(251,248,241,0.9) 1px, transparent 1.4px);
  background-size: 3px 3px;
  opacity: 0.022;
  pointer-events: none;
}
.console__head {
  display: flex; align-items: center; justify-content: space-between;
  padding-bottom: 12px;
  border-bottom: 1px solid var(--line-dark);
}
.console__title {
  display: flex; align-items: center; gap: 10px;
  color: var(--w-85);
  font-size: 12px; letter-spacing: 0.14em; text-transform: uppercase;
}
.console__title .blip {
  width: 7px; height: 7px; border-radius: 50%;
  background: var(--accent);
  box-shadow: 0 0 0 3px hsl(var(--accent-h) var(--accent-s) 60% / 0.14);
  animation: blip 1.6s infinite ease-in-out;
}
@keyframes blip {
  0%,100% { opacity: 1; }
  50%     { opacity: 0.35; }
}
.console__tabs { display: flex; gap: 6px; }
.console__tab {
  font: 500 10.5px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--w-50);
  padding: 4px 8px;
  border: 1px solid var(--line-dark);
  border-radius: 999px;
}
.console__tab.is-on {
  color: var(--w-85);
  border-color: var(--line-dark-2);
  background: rgba(251,248,241,0.04);
}

/* Mini agent matrix inside console */
.console__matrix {
  display: grid;
  grid-template-columns: repeat(24, 1fr);
  gap: 3px;
  opacity: 0.78;
}
.console__cell {
  aspect-ratio: 1/1;
  background: rgba(251,248,241,0.06);
  border-radius: 1px;
}
.console__cell.is-on {
  background: hsl(var(--accent-h) var(--accent-s) 56% / 0.78);
  box-shadow: 0 0 4px hsl(var(--accent-h) var(--accent-s) 60% / 0.28);
}
.console__cell.is-dim { background: rgba(251,248,241,0.08); }

.console__stats {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 10px;
  padding-top: 4px;
  opacity: 0.86;
}
.console__stat {
  padding: 10px 12px;
  background: rgba(251,248,241,0.04);
  border: 1px solid var(--line-dark);
  border-radius: 6px;
}
.console__stat .k {
  font-size: 10px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--w-50);
  margin-bottom: 6px;
}
.console__stat .v {
  font-family: var(--serif);
  font-weight: 380;
  font-size: 22px;
  letter-spacing: -0.02em;
  color: var(--w-100);
  line-height: 1;
  font-variant-numeric: lining-nums tabular-nums;
}

.console__log {
  flex: 1;
  min-height: 0;
  border-top: 1px solid var(--line-dark);
  padding-top: 10px;
  display: flex; flex-direction: column; gap: 6px;
  font-size: 11.5px;
  color: var(--w-50);
  overflow: hidden;
  position: relative;
  opacity: 0.62;
  mask-image: linear-gradient(to bottom, #000 56%, transparent 100%);
  -webkit-mask-image: linear-gradient(to bottom, #000 56%, transparent 100%);
}
.console__note {
  margin: 8px 0 0;
  font: 500 10px/1.4 var(--mono);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--w-30);
}
.console__log-row {
  display: grid;
  grid-template-columns: 54px 1fr auto;
  gap: 10px;
  align-items: baseline;
  white-space: nowrap;
  overflow: hidden;
  text-overflow: ellipsis;
}
.console__log-row .t { color: var(--w-50); }
.console__log-row .m { color: var(--w-85); overflow: hidden; text-overflow: ellipsis; }
.console__log-row .tag {
  color: var(--accent);
  font-size: 10.5px;
}
.console__log-row.ok .tag { color: #6BE299; }
.console__log-row.warn .tag { color: #F3C969; }

/* ----------------- TICKER ----------------- */
.ticker {
  position: relative;
  background: var(--ink);
  color: var(--w-70);
  border-block: 1px solid rgba(251,248,241,0.08);
  overflow: hidden;
  padding: 14px 0;
  mask-image: linear-gradient(to right, transparent 0, #000 6%, #000 94%, transparent 100%);
  -webkit-mask-image: linear-gradient(to right, transparent 0, #000 6%, #000 94%, transparent 100%);
}
.ticker__track {
  display: flex; gap: 40px;
  white-space: nowrap;
  font: 500 13px/1 var(--mono);
  letter-spacing: 0.04em;
  text-transform: uppercase;
  animation: scroll 60s linear infinite;
  width: max-content;
}
.ticker__item em {
  font-style: normal;
  color: #fff;
  font-family: var(--sans);
  font-weight: 500;
  letter-spacing: -0.01em;
  text-transform: none;
}
.ticker__sep { color: var(--accent); opacity: .9; }
@keyframes scroll {
  from { transform: translateX(0); }
  to   { transform: translateX(-50%); }
}

/* ----------------- SECTION CHROME ----------------- */
.section {
  padding: var(--sect-y) 0;
  border-top: 1px solid var(--line);
  position: relative;
}
.section--alt { background: var(--paper-2); }
.section--dark {
  background: var(--ink);
  color: var(--w-70);
  border-color: rgba(251,248,241,0.08);
}
.section--cta {
  background:
    radial-gradient(80% 100% at 100% 0%, hsl(var(--accent-h) var(--accent-s) 40% / 0.18) 0%, transparent 55%),
    linear-gradient(180deg, #0B0F14 0%, #0E1620 100%);
  color: var(--w-70);
  border-color: rgba(251,248,241,0.08);
}

/* Section header: kicker + title in editorial layout */
.sect-head {
  display: grid;
  grid-template-columns: 140px 1fr;
  gap: clamp(20px, 3vw, 56px);
  align-items: start;
  padding-bottom: clamp(32px, 4vw, 56px);
  border-bottom: 1px solid var(--line);
  margin-bottom: clamp(32px, 4vw, 56px);
}
.section--dark .sect-head, .section--cta .sect-head { border-color: rgba(251,248,241,0.10); }
@media (max-width: 720px) {
  .sect-head { grid-template-columns: 1fr; gap: 14px; padding-bottom: 24px; margin-bottom: 28px; }
}

.kicker {
  font: 500 11px/1.2 var(--mono);
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted);
  display: inline-flex; flex-direction: column; gap: 4px;
  padding-top: 8px;
}
.kicker strong { color: var(--ink); font-weight: 600; }
.kicker--invert { color: var(--muted-2); }
.kicker--invert strong { color: var(--w-100); }
.kicker .num {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 380;
  font-size: 36px;
  letter-spacing: -0.04em;
  color: var(--accent);
  text-transform: none;
  line-height: 0.9;
  margin-bottom: 4px;
}

.h2 {
  font-family: var(--serif);
  font-weight: 350;
  font-size: clamp(32px, 4.4vw, 64px);
  line-height: 1.0;
  letter-spacing: -0.035em;
  margin: 0;
  max-width: 22ch;
  color: var(--ink);
  font-optical-sizing: auto;
  text-wrap: balance;
}
.h2 em { font-style: italic; color: var(--accent); font-weight: 350; letter-spacing: -0.05em; }
.h2--wide { max-width: 28ch; }
.h2--invert { color: var(--w-100); }

.sect-head__sub {
  margin-top: 20px;
  font-size: clamp(16px, 1.15vw, 19px);
  line-height: 1.5;
  color: var(--ink-body);
  max-width: 62ch;
}
.section--dark .sect-head__sub, .section--cta .sect-head__sub { color: var(--w-70); }

/* ----------------- THESIS ----------------- */
.thesis {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: clamp(32px, 6vw, 96px);
  align-items: start;
}
@media (max-width: 900px) { .thesis { grid-template-columns: 1fr; } }

.pullquote {
  font-family: var(--serif);
  font-weight: 350;
  font-size: clamp(28px, 2.8vw, 38px);
  line-height: 1.15;
  letter-spacing: -0.022em;
  color: var(--ink);
  max-width: 20ch;
  text-wrap: balance;
}
.pullquote em { font-style: italic; color: var(--accent); }
.pullquote__cite {
  margin-top: 20px;
  font: 500 12px/1.4 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  max-width: 32ch;
}
.pullquote__cite strong { color: var(--ink); font-weight: 600; }

.thesis__body > p {
  font-size: clamp(16px, 1.1vw, 18px);
  line-height: 1.6;
  color: var(--ink-body);
  margin: 0 0 18px;
  max-width: 60ch;
}
.thesis__body > p:first-child {
  font-family: var(--serif);
  font-weight: 380;
  font-size: clamp(20px, 1.6vw, 24px);
  line-height: 1.35;
  letter-spacing: -0.012em;
  color: var(--ink);
  margin-bottom: 24px;
}
.thesis__body > p:first-child strong {
  font-weight: 500;
  background: linear-gradient(180deg, transparent 62%, var(--accent-soft) 62%);
  padding: 0 2px;
}

/* Contrast table — cleaner editorial grid */
.contrast {
  list-style: none; padding: 0;
  margin: 40px 0 0;
  border-top: 2px solid var(--ink);
}
.contrast__head, .contrast li {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 24px;
  padding: 14px 0;
  border-bottom: 1px solid var(--line);
}
.contrast__head {
  font: 500 11.5px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  padding: 12px 0;
  border-bottom: 1px solid var(--line);
}
.contrast__head .bad { color: var(--muted); }
.contrast__head .good { color: var(--accent); }
.contrast li { font-size: 15px; line-height: 1.45; }
.contrast li > span:first-child { color: var(--muted); }
.contrast li > span:last-child  { color: var(--ink); font-weight: 500; }
@media (max-width: 600px) {
  .contrast__head { display: none; }
  .contrast li { grid-template-columns: 1fr; gap: 6px; padding: 16px 0; }
  .contrast li > span:first-child::before {
    content: "MOST AGENCIES";
    display: block;
    font: 500 10px/1 var(--mono);
    letter-spacing: 0.14em; color: var(--muted-2);
    margin-bottom: 4px;
  }
  .contrast li > span:last-child::before {
    content: "HIGHER AGENCY";
    display: block;
    font: 500 10px/1 var(--mono);
    letter-spacing: 0.14em; color: var(--accent);
    margin-bottom: 4px;
  }
}

/* ----------------- APPROACH (cards) ----------------- */
.cards-3 {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  overflow: hidden;
}
@media (max-width: 900px) { .cards-3 { grid-template-columns: 1fr; } }

.card {
  background: var(--paper);
  padding: 32px 28px 28px;
  display: flex; flex-direction: column; gap: 16px;
  transition: background .2s ease;
  position: relative;
}
.card:hover { background: #fff; }
.card__num {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 380;
  font-size: 44px;
  letter-spacing: -0.04em;
  color: var(--accent);
  line-height: 1;
  margin-bottom: -4px;
}
.card__h {
  font-family: var(--serif);
  font-weight: 480;
  font-size: clamp(22px, 2vw, 28px);
  letter-spacing: -0.025em;
  margin: 0;
  color: var(--ink);
}
.card > p {
  color: var(--ink-body);
  margin: 0;
  font-size: 15.5px;
  line-height: 1.55;
}
.card__list {
  list-style: none; padding: 0; margin: 8px 0 0;
  border-top: 1px solid var(--line);
}
.card__list li {
  padding: 12px 0;
  border-bottom: 1px solid var(--line);
  font-size: 14px;
  color: var(--ink-body);
  display: flex; gap: 10px;
  line-height: 1.5;
}
.card__list li:last-child { border-bottom: 0; }
.card__list li::before {
  content: "→";
  color: var(--accent);
  flex: none;
  font-weight: 500;
}

/* ----------------- ALEXANDRIA ----------------- */
.alex {
  display: grid;
  grid-template-columns: 1fr 1.1fr;
  gap: clamp(40px, 6vw, 96px);
  align-items: stretch;
}
@media (max-width: 960px) { .alex { grid-template-columns: 1fr; } }

.alex__copy h2 em { font-style: italic; color: var(--accent); }
.alex__list {
  list-style: none; padding: 0; margin: 32px 0;
  border-top: 1px solid var(--line-dark);
}
.alex__list li {
  padding: 16px 0;
  border-bottom: 1px solid var(--line-dark);
  color: var(--w-70);
  font-size: 15.5px;
  display: grid;
  grid-template-columns: 36px 1fr;
  gap: 14px;
  align-items: baseline;
}
.alex__list li strong { color: var(--w-100); font-weight: 500; }
.alex__list li .n {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 380;
  font-size: 20px;
  color: var(--accent);
  line-height: 1;
}

/* The big moment: labeled routing matrix */
.alex__stage {
  background: linear-gradient(180deg, rgba(251,248,241,0.02) 0%, rgba(251,248,241,0) 100%);
  border: 1px solid var(--line-dark);
  border-radius: var(--radius);
  padding: clamp(20px, 2vw, 28px);
  display: flex; flex-direction: column; gap: 18px;
  min-height: 520px;
  position: relative;
  overflow: hidden;
}
.alex__stage::before {
  content: "";
  position: absolute; inset: 0;
  background:
    radial-gradient(60% 40% at 70% 20%, hsl(var(--accent-h) var(--accent-s) 50% / 0.10) 0%, transparent 60%);
  pointer-events: none;
}
.alex__stage-head {
  display: flex; justify-content: space-between; align-items: flex-end;
  gap: 16px;
  position: relative;
  z-index: 1;
}
.alex__stage-title {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 380;
  font-size: 22px;
  letter-spacing: -0.02em;
  color: var(--w-100);
}
.alex__stage-sub {
  font: 500 10.5px/1.4 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted-2);
}
.alex__stage-blip {
  display: inline-flex; align-items: center; gap: 8px;
  color: var(--accent);
  font: 500 10.5px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
}
.alex__stage-blip::before {
  content: "";
  width: 6px; height: 6px; border-radius: 50%;
  background: var(--accent);
  box-shadow: 0 0 0 3px hsl(var(--accent-h) var(--accent-s) 60% / 0.25);
  animation: blip 1.6s infinite ease-in-out;
}

.alex__grid-wrap {
  position: relative;
  flex: 1;
  display: grid;
  grid-template-columns: 36px 1fr;
  grid-template-rows: 1fr 20px;
  gap: 8px;
  z-index: 1;
}
.alex__y {
  display: flex; flex-direction: column; justify-content: space-between;
  font: 500 9.5px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted-2);
  padding: 4px 0;
  writing-mode: vertical-rl;
  transform: rotate(180deg);
  text-align: center;
}
.alex__y span { white-space: nowrap; }
.alex__grid {
  display: grid;
  grid-template-columns: repeat(17, 1fr);
  grid-auto-rows: 1fr;
  gap: 8px;
  aspect-ratio: 17 / 10;
  align-self: stretch;
}
.alex__x {
  grid-column: 2;
  display: flex; justify-content: space-between;
  font: 500 9.5px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted-2);
}
.alex__cell {
  position: relative;
  display: grid; place-items: center;
}
.alex__cell::before {
  content: "";
  width: 6px; height: 6px;
  border-radius: 50%;
  background: rgba(251,248,241,.16);
  transition: background .3s ease, box-shadow .3s ease, transform .3s ease;
}
.alex__cell.is-on::before {
  background: var(--accent);
  box-shadow: 0 0 0 2px hsl(var(--accent-h) var(--accent-s) 60% / 0.22),
              0 0 14px hsl(var(--accent-h) var(--accent-s) 60% / 0.55);
  transform: scale(1.25);
}
.alex__cell.is-route::before {
  background: rgba(251,248,241,.45);
  transform: scale(1.1);
}
.alex__cell.is-on {
  animation: alexPulse 3.8s ease-in-out infinite;
  animation-delay: calc(var(--pulse-i, 0) * 140ms);
}
@keyframes alexPulse {
  0%, 100% { opacity: 1; }
  50%      { opacity: 0.65; }
}

.alex__legend {
  display: grid;
  grid-template-columns: 1fr 1fr 1fr;
  gap: 12px;
  padding-top: 14px;
  border-top: 1px solid var(--line-dark);
  position: relative; z-index: 1;
}
.alex__legend-item {
  display: grid;
  grid-template-columns: 12px 1fr auto;
  align-items: center;
  gap: 10px;
  font: 500 10.5px/1.2 var(--mono);
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--w-70);
  padding: 6px 0;
}
.alex__swatch { width: 7px; height: 7px; border-radius: 50%; justify-self: center; }
.alex__swatch--on  { background: var(--accent); box-shadow: 0 0 0 2px hsl(var(--accent-h) var(--accent-s) 60% / 0.22); }
.alex__swatch--route { background: rgba(251,248,241,.5); }
.alex__swatch--off { background: rgba(251,248,241,.22); }
.alex__legend-num {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 380;
  font-size: 22px;
  color: var(--w-100);
  letter-spacing: -0.02em;
  font-variant-numeric: lining-nums tabular-nums;
  line-height: 1;
}

/* ----------------- CONTACT ----------------- */
.cta {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(32px, 5vw, 80px);
  align-items: start;
}
@media (max-width: 900px) { .cta { grid-template-columns: 1fr; } }

.cta__bullets {
  list-style: none; padding: 0; margin: 28px 0 0;
  border-top: 1px solid rgba(251,248,241,.14);
}
.cta__bullets li {
  padding: 16px 0;
  border-bottom: 1px solid rgba(251,248,241,.14);
  color: var(--w-85);
  font-size: 15.5px;
  display: grid;
  grid-template-columns: 32px 1fr;
  gap: 14px;
  align-items: baseline;
}
.cta__bullets li .n {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 380;
  font-size: 20px;
  color: var(--accent);
  line-height: 1;
}

.cta__form {
  background: rgba(251,248,241,.03);
  border: 1px solid rgba(251,248,241,.12);
  border-radius: var(--radius);
  padding: 32px;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
  position: relative;
}
.cta__form::before {
  content: "FORM / A";
  position: absolute; top: 14px; right: 16px;
  font: 500 10px/1 var(--mono);
  letter-spacing: 0.18em;
  color: var(--muted-2);
}
/* Fit tests — stacked editorial rows: number · heading · text, horizontal. */
.tests { list-style: none; padding: 0; margin: 2.5rem 0 0; }
.tests li {
  display: grid;
  grid-template-columns: 72px 280px 1fr;
  gap: clamp(16px, 3vw, 48px);
  align-items: baseline;
  padding: 28px 0;
  border-top: 1px solid var(--line);
}
.tests li:last-child { border-bottom: 1px solid var(--line); }
.tests__num {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 380;
  font-size: 32px;
  color: var(--accent);
  line-height: 1;
}
.tests h3 {
  margin: 0;
  font-family: var(--serif);
  font-weight: 500;
  font-size: clamp(19px, 2vw, 23px);
  letter-spacing: -0.01em;
  line-height: 1.25;
}
.tests p { margin: 0; color: var(--ink-body); max-width: 64ch; }
@media (max-width: 820px) {
  .tests li { grid-template-columns: 48px 1fr; row-gap: 10px; }
  .tests p { grid-column: 2; }
}

.field { display: flex; flex-direction: column; gap: 8px; }
.field--full { grid-column: 1 / -1; }
/* Honeypot — visually removed, still submitted by naive bots. */
.field--hp {
  position: absolute !important;
  left: -9999px !important;
  width: 1px; height: 1px;
  overflow: hidden;
}
.field label {
  font: 500 11px/1 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted-2);
}
.field input, .field select, .field textarea {
  width: 100%;
  background: rgba(251,248,241,.05);
  border: 1px solid rgba(251,248,241,.14);
  color: var(--w-100);
  font: 400 15px/1.4 var(--sans);
  padding: 13px 14px;
  border-radius: 8px;
  transition: border-color .15s ease, background .15s ease;
}
.field input:focus, .field select:focus, .field textarea:focus {
  outline: none;
  border-color: var(--accent);
  background: rgba(251,248,241,.08);
}
.field textarea { resize: vertical; min-height: 110px; }
.field select {
  appearance: none; -webkit-appearance: none;
  background-image: linear-gradient(45deg, transparent 50%, var(--accent) 50%), linear-gradient(135deg, var(--accent) 50%, transparent 50%);
  background-position: calc(100% - 18px) 50%, calc(100% - 13px) 50%;
  background-size: 5px 5px, 5px 5px;
  background-repeat: no-repeat;
  padding-right: 36px;
}
.cta__form .btn--full { grid-column: 1 / -1; margin-top: 4px; }
.cta__form.is-sending .btn--full {
  opacity: .7;
  pointer-events: none;
}
.form-status {
  grid-column: 1 / -1;
  min-height: 1.4em;
  margin: 0;
  font: 500 12px/1.4 var(--mono);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted-2);
  text-align: center;
}
.form-status:empty { display: none; }
.form-status.is-success { color: #6BE299; }
.form-status.is-error { color: #F3C969; }
.cta__or {
  grid-column: 1 / -1;
  margin: 4px 0 0;
  font: 500 11.5px/1.4 var(--mono);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted-2);
  text-align: center;
}
@media (max-width: 520px) { .cta__form { grid-template-columns: 1fr; } }

/* ----------------- FOOTER ----------------- */
.footer {
  background: var(--ink);
  color: var(--w-70);
  padding: clamp(56px, 8vw, 96px) 0 32px;
  border-top: 1px solid rgba(251,248,241,0.06);
  position: relative;
  overflow: hidden;
}
.footer__mega {
  margin-bottom: clamp(40px, 5vw, 56px);
  padding-bottom: clamp(28px, 4vw, 40px);
  border-bottom: 1px solid rgba(251,248,241,.10);
}
.footer__mega-word {
  font-family: var(--serif);
  font-weight: 320;
  font-style: italic;
  font-size: clamp(80px, 18vw, 280px);
  line-height: 0.85;
  letter-spacing: -0.055em;
  color: var(--w-100);
  margin: 0;
}
.footer__mega-word .amp { color: var(--accent); }
.footer__meta {
  display: grid;
  grid-template-columns: 1.6fr 1.2fr 1fr 1fr 1.2fr;
  gap: 24px;
  margin-bottom: 40px;
}
@media (max-width: 980px) { .footer__meta { grid-template-columns: 1fr 1fr 1fr; } }
@media (max-width: 720px) { .footer__meta { grid-template-columns: 1fr 1fr; } }
.footer__col h4 {
  font: 500 11px/1 var(--mono);
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--muted-2);
  margin: 0 0 14px;
}
.footer__col ul { list-style: none; padding: 0; margin: 0; }
.footer__col li { padding: 6px 0; }
.footer__col a { color: var(--w-85); text-decoration: none; transition: color .15s ease; font-size: 14.5px; }
.footer__col a:hover { color: var(--accent); }
.footer__col p { color: var(--w-70); font-size: 14px; line-height: 1.5; margin: 0; max-width: 32ch; }

.footer__row {
  display: flex; flex-wrap: wrap; gap: 16px;
  justify-content: space-between; align-items: center;
  padding-top: 24px;
  border-top: 1px solid rgba(251,248,241,.08);
  font: 500 11.5px/1 var(--mono);
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted-2);
}

/* ----------------- REVEAL ----------------- */
.reveal {
  opacity: 0;
  transform: translateY(12px);
  transition: opacity .7s cubic-bezier(.2,.7,.2,1), transform .7s cubic-bezier(.2,.7,.2,1);
  transition-delay: var(--reveal-delay, 0ms);
}
.reveal.in { opacity: 1; transform: none; }

.hero__kicker        { --reveal-delay: 40ms; }
.hero__h             { --reveal-delay: 120ms; }
.hero__lede          { --reveal-delay: 360ms; }
.hero__cta           { --reveal-delay: 500ms; }
.hero__foot          { --reveal-delay: 640ms; }
.console             { --reveal-delay: 220ms; }

[data-blur-text] { --blur-step: 50ms; }
[data-blur-text] .blur-word {
  display: inline-block;
  opacity: 1;
  filter: blur(0);
  transform: none;
}
[data-blur-text].blur-text--ready .blur-word {
  animation: blurWordIn .9s cubic-bezier(.2,.7,.2,1) backwards;
  animation-delay: calc(var(--reveal-delay, 0ms) + var(--i, 0) * var(--blur-step));
  will-change: opacity, filter, transform;
}
[data-blur-text].blur-text--in .blur-word {
  opacity: 1; filter: blur(0); transform: none;
}
[data-blur-text].reveal { opacity: 1; transform: none; }

@keyframes blurWordIn {
  from { opacity: 0; filter: blur(10px); transform: translateY(24px); }
  to   { opacity: 1; filter: blur(0); transform: none; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition: none !important; }
  .reveal, [data-blur-text] .blur-word { opacity: 1; transform: none; filter: none; }
  html { scroll-behavior: auto; }
}